ARC Magazine – Snapshot of Baseline Lighting Design Studio
ARC Magazine – Snapshot of Baseline Lighting Design Studio
ARC magazine, by darc media, a leading publication covering the latest trends and innovations in the world of lighting design, featured Baseline Lighting Design Studio in their latest issue. This editorial showcase four of our key projects that have garnered attention in the industry.
ARC Magazine: With a rich portfolio in luxury retail and high-end hospitality across continents, Baseline Lighting Design Studio creates lighting designs with a successful blend of creativity and pragmatism. They apprehend lighting as a vehicle to leverage atmospheres and enhance customers’ experience.
Salomon Flagship – Paris, France
Designing lighting for an iconic location like the Champs Elysees requires a delicate balance. For the new Salomon flagship store in Paris, Baseline Lighting Design Studio wanted to celebrate the existing architectural heritage while addressing the functional needs of the modern retail environment.
The existing ceiling did not have enough light points for a retail environment, so their lighting design team developed a custom layered pendant system to provide general illumination as well as highlights for the products. Programmed with a mesmerizing “breathing effect”, the circular pendants at the upper levels emphasize the sense of height and grandeur, while the design itself balances the abundant natural light streaming through the transparent facade.
The thoughtful approach allowed the team to seamlessly integrate modern lighting that complements Salomon’s brand within the site’s historic architectural context. The result is a harmonious and visually striking retail space that both honours the past and embraces the future. By carefully considering the unique challenges and opportunities of the location, the designers were able to create a lighting design that enhances the overall shopping experience for Salomon’s customers. A great collaboration with Retail 3D and the esteemed sport brand.
Uma Nota Manila – Manila, Philippines
Uma Nota Manila is a unique dining destination that seamlessly blends the rich culinary traditions of Brazil with the elegance of Japanese cuisine. The restaurant’s atmosphere, crafted through a collaborative effort between Baseline Lighting Design Studio and The Odd Duck Studio, amplifies the vibrant energy of the space. The key goal for the lighting design team was to create a versatile environment that could transform from a restaurant to a club-like setting with ease. Baseline Lighting Design Studio tackled this challenge by developing a dynamic, theatrical, and sensual lighting scheme that could adapt to the diverse needs of the space. As Uma Nota is located in a basement, the team had to design distinctive lighting scenes to cater to the varying moods and activities throughout the day – from the lunchtime ambiance to the energetic cocktail hours and the captivating club-like atmosphere that takes over in the evenings. The use of a hybrid DMX and DALI system allowed the team to seamlessly integrate the architectural and decorative lighting with the club-focused lighting that interfaces with the DJ and event programming. This harmony of lighting systems brings the space to life, with colorful illumination dancing in perfect synchronization with the rhythmic melodies that fill the air. The centrepiece of the room is the hanging tree, which, combined with the daytime lighting scenes, creates a sense of the exterior, blurring the boundaries between indoor and outdoor. The club lighting, consisting of an array of moving heads and RGBW projectors, doubles as the sun and moon, casting captivating shadows throughout the main dining area. The result is a mesmerizing environment where every detail has been carefully curated to enhance the overall sensory experience for guests.
Founded in 2012, Baseline is a multicultural international lighting design studio specialising in luxury retail and high-end hospitality. The lighting experts of Baseline work in harmony with retailers, architects, and hoteliers, determined to transform initial design packages into multisensorial customer and guest experiences. Through lighting design, the team will illuminate your space, reinforce your brand identity, and beautify your products to create a unique atmosphere. In the hospitality realm, Baseline’s designers use light to craft captivating environments that leave a lasting impression – from the intimate glow of guestrooms to the inviting ambiance of restaurants.
Baseline has become a trusted consultant for luxury brands in both retail and hospitality, including the Maisons from LVMH and Richemont groups, as well as Marriott International, with projects on the boards for Sheraton, the Ritz-Carlton and Four Points by Sheraton in Asia. Baseline is guided by its passion for lighting design and a team spirit that encourages its members – through tailor-made services – to create excellence for their clients.
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