#7 – 酒吧灯光设计成功的4个秘诀
4 Tips For A Successful Bar Lighting Design
The bar area can be the focal point of your pub or restaurant. It’s also often one of the biggest outlays for your business. Since you’re already spending much on this portion, you should make sure its overall design is exactly what you need it to be.
Designing a bar can be lucrative, but you can’t choose to skimp on the details and risk being outshined by competitors for having a lackluster appeal. To avoid getting left behind and at the same time spending too much on things that won’t work, follow these tips in implementing your bar lighting design ideas.
#1 HAVE A SOLID PLAN
After determining the layout of your space and the theme you want to promote, it’s time to design the bar itself. But before you purchase anything and make costly decisions, ensure everything’s planned out.
Identify first where you want to put the major elements like the counter, kitchen, and seats. From here, you can decide what type of lighting style to use to highlight each area of your establishment.
When planning the lighting design for a bar, think about what your customers will be doing. Will they be dancing? Will they prefer standing by the counter or spend time talking with another person while sitting?
Identifying the market you want to cater to and the branding you want to present will help you trim down which bar lighting design ideas to use.
In deciding the lighting design for a bar, consider not only the aesthetics but also the functionality of the area. Aside from customers, your staff will be using it, so make sure the lighting helps them do their jobs effectively.
If a group decision is needed, guarantee that everyone’s on the same page. It’s possible that one will buy the lighting and the other one will order the tables, with both of them having a different idea in mind of the expected outcome.
Conceptual disagreements and differences in personal style preferences can be ironed out through proper planning. Bar lighting design ideas of everyone must remain cohesive with the branding and target the same market group.
Bringing in a professional is a must if you want to make the best out of your bar lighting design ideas. You can consult your bar lighting design ideas with experts like Baseline Lighting Design Studio to determine whether your concept is functional, effective, and consistent with your branding.
Our team of lighting experts has years of experience that can give you a different perspective on how customers will feel when they enter your pub. This will help you create the exact experience you want your bar to present.
#2 WORK WITH SPACE
It’s a common mistake among business owners to forcefully implement the design they have in mind with the space available to them. Oftentimes, this works against their favor, resulting in costly mistakes that could have been avoided if they adopted a more systematic and natural designing approach.
Always work with the architecture and not against it. Don’t impose design that doesn’t fit the space you have. With this, you’ll maximize every element within the space, and you won’t spend money on forcing styles that just won’t work.
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#3 PRESENT A UNIQUE THEME
Have a unique theme that will make you stand out from the competition. Experiment with the temperature or intensity of lighting to help set the mood of the place.
Think of a theme that you want to be associated with your brand. It’s up to you whether you want to give an impressive upscale look, a laid-back vibe, a retro feel, or a lively mood ready for an all-out party.
Nothing’s more effective in emphasizing your theme than lighting design.
You can enhance the visuals of the space by mixing task, accent, and ambient lighting. By using different lighting fixtures, you can complement the temperature and color of the pub and reinforce your branding to customers.
Whether it’s a gastropub, a jazzy waterhole with live music, or an ultra-modern bar with an energetic vibe, all of them have one thing in common, and that is their welcoming atmosphere.
The atmosphere you present will determine whether your clientele will return or not. More than the drinks, it’s the ambiance of the place that people usually love about bars.
#4 USE APPROPRIATE LIGHTING FIXTURES
An expensive or trendy lighting fixture won’t necessarily make your bar counter lighting design better. The choice of equipment will depend on your theme, branding, and target market.
Here are the main types of lighting fixtures used in bars:
- Pendant lights
Hanging from the ceiling are lights that come in different materials, shapes, and sizes. They can turn specific areas into focal points that customers can easily notice. They’re perfect to place above tables or bar counters for adequate lighting that’s not too bright but also not too dim.
- Track lights
Track lights are arranged along a line and are designed to accentuate a certain area or object. They’re very flexible since you can adjust the brightness and lighting angle on an area.
- Industrial lights
Industrial lights that feature exposed bulbs, metallic frames, and unpolished surfaces are popular among bars. Their vintage appeal adds a statement to the overall bar design, further enhancing the highlight the counter deserves.
- Chandeliers and stained-glass lights
Chandeliers provide a dramatic design suited for high-end bars that evoke a sense of exclusivity. They serve more as a visual statement than being a functional light source. Chandeliers come in a variety of styles, including dramatic and modern designs.
- Sconces
Sconces are wall-mounted fixtures that serve both as decoration and a light source. They provide accent lighting perfect for amplifying the mood you want to set in the bar. They come in an endless variety of designs, from old-fashioned candle holders to ultra-modern lava lamps.
- Uplights
Lights don’t have to come only from the top or the sides. With uplights, you can illuminate the bar counter from the bottom, making it glow and stand out. This kind of bar lighting design idea is perfect for trendy bars and nightclubs that promote a fun-filled night of partying and dancing.
- String lights
String lights are more suited as décor and they can be modeled into something that sparks curiosity and intrigue to attract customers. They’re flexible in the sense that they can be placed almost anywhere in the bar counter, outside the pub, or over the outdoor patio. They vary in size and color, so you’d be sure to have something that will fit the style of your establishment.
You may be overwhelmed with the numerous types of lighting you can utilize for your pub. As a general rule, the bar area should have lighting bright enough to help customers see the menu, but not too much that it overpowers the atmosphere you want to create.
Additional Things to Consider
Here are additional pointers to include in your bar lighting design ideas:
- The bar counter lighting design must draw the customer’s attention the moment they walk into your place.
- Lighting the liquor rack can complement your overall lighting scheme while highlighting the most precious collection of spirits you can offer to customers.
- Focus on using subtle lighting fixtures like recessed lighting or track lighting with dimmable bulbs that give you full control over the intensity you want to present.
- Staff must be able to serve all the drinks form their work area, eliminating the need to move here and there in search of better lighting.
- Lighting must be ambient and welcoming, but at the same time defining and glowing to highlight customer focal points.
- Spotlights are commonplace among pubs because they highlight important spots in the bar like your collection of wines and spirits.
- A large pub with a high ceiling would be the ideal space to install chandeliers. These lighting fixtures help fill the extra space and provide both aesthetical and functional use.
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CONCLUSION
Your bar lighting design ideas should revolve around being both stylish and welcoming. Remember that pub lighting is about creating the best atmosphere patrons look for. Even a simple, dull space can be transformed into everybody’s go-to place after a tiring day of work.
Enlisting the expertise of a professional lighting expert like Baseline Lighting Design Studio can help make the most out of your bar lighting design ideas. Drop us a message if you’re interested in knowing how our experience and expertise can help make your bar business more popular and successful.
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